DOCUMENTARY FILMS
THAT BUILD TRUST & DRIVE SALES.
WHAT?
I increase demand by making people care before they’re sold to.
HOW?
I create short documentary-style content using your founders, customers, and real stories to build trust online and create demand that increases conversion across your marketing.
WHY?
Most marketing is ignored due to saturation and low trust.
Attention is heavily filtered, and audiences only engage with content that feels authentic and relevant.
This makes human, story-led content one of the most effective ways to build trust and demand.
CASE STUDY?
The following documentary was created for a niche business and reached over 100,000 people in its first week organically (no paid ads).
Unlike a typical advert or short-form post, this was a six-minute documentary built around a human story. Despite the brand having a small existing audience, the film reached far beyond its core customer base, generated significant engagement, and helped drive sales from both existing and new customers.
The goal wasn't just to sell a product. It was to tell a story people genuinely cared about so the brand became more memorable, more trusted, and ultimately more likely to be chosen.
SELECTED FILMS
At Home With a Shooter
The Benchrest Virus
Why Do People Love Field Target?
WHAT PEOPLE ARE SAYING
@philmatt1949
That was a brilliant film… keep making these films. I’m stuck indoors with advanced heart disease and watching you and others is the only pleasure I get.
@barney08011
The goal in life is to do whatever makes you happy…shooting is an amazing hobby that’s more inclusive and achievable than almost any other sport, and the people who enjoy it deserve this kind of coverage. Such a well produced video!
@mcallistersviews6643
People who don’t shoot don’t see why we love it—everyone has hobbies, but there’s just something about shooting that’s so peaceful and relaxing.
@nononsenseairguns
Great video and perfect job of capturing the atmosphere. I loved this sort of shooting in the 1990’s
@ashtobin
What a cracking little video…it explains the sheer enjoyment spot on, the community and the inclusive nature that’s not shared by too many sports.
@deshill2973
Damn, you’ve given me the bug again to start up 😂
@johnmcphee2201
Excellent video. We shooters are all different and come in all shapes and sizes - but the one thing we have in common is that we all enjoy what we do.
@550jenko
Some fantastic guns there. Also, the cinematography and editing was so on point you could feel it—fantastic stuff.
@dlloydy5356
Fantastic film… shows how people from all walks of life and backgrounds can get involved… very few, if any, real barriers.
@550jenko
Another quality video. I have said it before—these vids are so well shot and edited and cinematic, they are like little movies. Brilliant.
@guns2411
Fking hell bud… Great little vid. Loved filming and music itself, done me though 😢